National Running Show
Three of our sports clients participated at the National Running Show held at the NEC in January 2022. Each use the opportunity to meet and engage with customers, showcase new products and sell their premium specialist running kit.
Each brand is unique and we recognise that the way they display product and engage with customers is different - the size and configuraion of their stand reflects just that. We created designs and layouts based on the characteristics of each brand, how they want to interact with customers and accommodate their specific showcase requirements.
create and install
Using the modular and sustainable beMatrix kit for each stand allowed us to create stands that reflected the needs of each brand and as the kit is so versatile, each design was completely different to the next - on brand - on budget - on spec.
We're delighted with the results - not only did we build 3 stands in just 8 hours, each stand had presence in the room, showcased product brilliantly and worked really well during the event which was attended by c10,000 people!